Video Games - Minecraft

Minecraft
https://minecraft.net/en-us/

Post modernism - Baudrillard

• Postmodern society is organised around 'simulation' - the play of images and signs
• The new world of 'hyperreality'

Media Effects - Bandura

• The media can influence people directly 
• Media representations of aggressive or violent behaviour can lead to imitation (shooting, hunting and zombies are present in the game)

Fandom - Jenkins

• Fans act as 'textual poachers' 
• Audiences are active and creative participants
• They create online communities, collaborate to solve problems and produce new media forms - generates 'collective intelligence' (e.g. https://www.planetminecraft.com/blog/minecraft-fanpage/ )